Do dating sites work 2016
Still others rely solely on paid membership subscriptions.
Opinions and usage of online dating services also differ widely.
Some sites are completely free and depend on advertising for revenue.
This model also allows users to switch between free and paying status at will, with sites accepting a variety of online currencies and payment options.
At the end of November 2004, there were 844 lifestyle and dating sites, a 38% increase since the start of the year, according to Hitwise Inc.
The stigma associated with online dating dropped over the years and people view online dating more positively.
Over 50% of research participants in a 2011 study did not view online dating as a dangerous activity, whereas 43% thought that online dating involved risk.
Because online dating takes place in virtual space, it is possible for profile information to be misrepresented or falsified.
A great diversity of online dating services currently exists (see Comparison of online dating services).